The fifth step is to have a good menu system or a site map. Search engines follow links to find the different pages in your site. If your navigation is one of those JavaScript drop-down menus or Flash menus, the search engines may not find all of your pages unless you have an alternative non-JavaScript link path that they can follow. If you use the fancy JavaScript links, you should have a hard link to a site map on every page. The site map should have a real non-JavaScript list of links that the search engines can follow to map out your whole site. As a standard policy I tend to avoid the JavaScript links in the menus.

Some experts estimate that as many as 100,000 new websites go live every day That’s 36,500,000 new websites a year! And, I venture to say that that’s a conservative estimate. So following are three basic SEO tips that every freelance writer can start using immediately to increase website traffic.

Many SEO strategies have been developed nowadays, but there is one all professionals seem to agree on: using a key word. It is important to know what word or word phrase someone might type in the search engine. Sometimes a single word is not enough, while too many might be too much. Furthermore many SEO specialists make the mistake of using it too many times, the text becoming too stuffed. A successful optimization doesn’t mean only selecting the right keyword or keywords. Where it is placed and used is also extremely important. So it is not the quantity that is relevant here, but the quality of the key words or phrases and how they are used.

New content. Content is still king, so one way to increase your page rank for a search term is to write high quality articles containing one or two of your keywords in the title and posting those regularly (weekly is best) to your site. Search engines are always seeking good, fresh, content, so your goal should be to make your site into an information-rich resource for your industry.

It is best practice to use the HTML tag around some keywords that are relevant to the page and that are listed in that page Meta keyword list. DO NOT use them everywhere and on every keyword as this will cause an overuse of the tags. Using it once or twice in a page or post is plenty. I recommend using the tag around a keyword that appears the most. DO NOT bold every single word i.e. if your keyword was ‘SEO’ and on the page you have SEO appearing 10 times, just make one bold which is enough.

SEO news Between writing a good blog post and writing a good article with S.E.O,, the new blogger ought to choose to focus on coming up with enough quality content to make a good blog post.

Now that you are done with the rudiments, you can start reading blogs on SEO; these blogs would not just let you learn SEO, they’ll also give you a chance to discuss with others who do SEO for their blogs and website.